Sportsman Channel Sees Growth in Fourth Quarter

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DENVER (December 14, 2017) By virtue of Sportsman Channel original programs Pigman: The Series, MCMILLAN and others, as well as specials: #DeerWeek and Racksgiving, Outdoor Sportsman Group’s Sportsman Channel has experienced ratings growth during the fourth quarter of 2017.

Through nine weeks of programming in 4Q 2017, Sportsman Channel has seen year-over-year growth in Total Day with a +4 percent uptick with Men 25-54, +6 percent with Men 18-49, +2 percent Adults 18-49 and a +13 percent increase in households versus 4Q 2016.

Sportsman Channel also sustained audience growth of +54% during the month of October 2017. This ranked the network in the Top 10 among the 249 cable and broadcast networks measured by comScore.

“Sportsman Channel is Outdoor Sportsman Group Network’s anchor for programming that highlights the hunting/fishing/shooting lifestyle,” Outdoor Sportsman Group President and CEO, Jim Liberatore said. “With hunting season in full swing during the fourth quarter, we are pleased to see our ratings, viewership and interest in Sportsman Channel’s unique programming climb.”

About Sportsman Channel: Launched in 2003, Sportsman Channel/Sportsman HD is a television and digital media company fully devoted to honoring a lifestyle that is celebrated by millions of Americans. A division of Outdoor Sportsman Group, Sportsman Channel delivers entertaining and informative programming that showcases outdoor adventure, hunting and fishing, and illustrates it through unique and authentic storytelling. Sportsman Channel embraces the attitude of “Red, Wild & Blue America” – where the American Spirit and Great Outdoors are celebrated in equal measure. Stay connected to Sportsman Channel online at thesportsmanchannel.com, Facebook, Twitter and YouTube. #MyOutdoorTV

Source: Nielsen Media, Live Coverage Rating, 9/25/17-11/26/17 vs 9/26/16-11/27/17, comScore TVE, % Growth of Average Audience, Oct 2017 vs Oct 2016, Ranked among All Available Networks.

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MEDIA CONTACT:

Tom Caraccioli | Outdoor Sportsman Group | 212.852.6646 | Tom.Caraccioli@OutdoorSG.com

Outdoor Sportsman Group’s MyOutdoorTV Offers Vast Mouth-Watering Wild Game Recipes for the Holiday Season

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Recipes for Fin and Fowl; Big Game and Small Game – Exclusive Content from “The Sporting Chef,” “The Outdoors Chef,” Jonathan Collins and More

DENVER (December 14, 2017) – Just in time to search for wild turkey recipes, Outdoor Sportsman Group (OSG) continues to obtain the best in outdoor lifestyle programming for its outdoor global, subscription-based, video on-demand service MyOutdoorTV (MOTV) with the acquisition of exclusive recipe content and much more from Sportsman Channel and Outdoor Channel shows – The Sporting Chef, Scott Leysath; The Outdoors Chef, Jonathan Collins, as well as unique recipes from well-known TV hosts Lee and Tiffany Lakosky of CRUSH with Lee & Tiffany; The Camo Gourmet, Tommy LaVasseur and Rick Browne, to name a few.

These chefs and sportsmen and women have created exclusive recipe videos and more for MOTV and will add new content each year.

“With the holiday season upon us, more people need tried-and-true wild game recipes for their harvested fish and game,” Outdoor Sportsman Group President and CEO, Jim Liberatore said. “What better place to find an all-in-one-stop platform than MOTV. Not only will our hosts provide their tested recipes, but also have videos available where viewers can follow along in their own kitchens – or grills.”

The acquisition of exclusive content follows other MOTV acquisitions of best-in-class programming including the libraries from: Jim Shockey, Brian “Pigman” Quaca, Heartland Bowhunter, the late Jose Wejebe’s Spanish Fly, Bill Jordan’s Realtree Outdoors, Ralph and Vicki Cianciarulo’s Archer’s Choice and The Choice; three programs from Drury’s Outdoors, a trio of elk hunting programs – Into the High Country with Jason Matzinger, Pure Hunting and Western Hunter, Jana Waller’s Skull Bound TV, Mark Zona’s Awesome Fishing Show and Waterfowl programming: RNT-V, MOJO Outdoors, The Fowl Life and Waterfowl Obsession.

“As a professional chef specializing in wild game recipes, I am usually asked similar questions on how to cook wild game. So, I knew MOTV users would want recipes from the very basic, such as how to cook a venison burger, to more complex wild game fare,” Leysath added. “Once you try MOTV, you’ll be hooked.”

Wild to Table is the most exciting food we’ve ever cooked,” Collins said. “Every dish has a story and becomes the inspiration for a new recipe, ignited by an unforgettable angling or hunting trip. MOTV equips viewers to download and cook at camp, in the kitchen and from the backyard.”

MyOutdoorTV is the new global, paid-subscription, video on-demand service from Outdoor Sportsman Group created just for outdoor lifestyle enthusiasts. The subscriber-based service can be found in Apple iTunes and Google Play App stores for users across the globe. The retail price of MOTV is (US) $9.99 per month or (US) $99.99 annually and includes a seven-day free trial period.

For more on MyOutdoorTV please visit: www.motv.com. #MYOUTDOORTV

About MOTV: The global, subscription-based, video-on-demand service provides the best outdoor programming, lifestyle content and access to favorite Outdoor Channel, Sportsman Channel and World Fishing Network television shows and is the pre-eminent voice for all outdoor enthusiasts. MOTV – powered by the three networks – accomplishes this with an expansive acquired library of the best hunting, fishing and shooting programming in long and short form, recipes, tips and tricks, how-to instructional videos, as well as educational and exclusive content focusing on improving success in the field and waterways. Along with the three networks, content is available from Outdoor Sportsman Group’s established publishing arm that includes 15 outdoor magazines, such as: Guns & Ammo, Game & Fish, In-Fisherman, Florida Sportsman and Wheels Afield and 19 top websites, including: BassFan.com. Exclusive episodes, as well as live event coverage and behind-the-scenes footage will be added in the future.

About Outdoor Sportsman Group: Outdoor Sportsman Group is comprised of the world’s foremost media and entertainment brands for outdoor adventure enthusiasts. It includes three leading multichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network, as well as MOTV, the world’s leading subscription outdoor television content platform. The Group also consists of a number of established integrated media assets: 15 outdoor magazines including: Guns & Ammo, Petersen’s Bowhunting and Florida Sportsman, and 19 top websites, including: BassFan.com. Additionally, Outdoor Sportsman Group includes television production operations, Winnercomm.

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MEDIA CONTACT:

Tom Caraccioli | Outdoor Sportsman Group | 212.852.6646 | Tom.Caraccioli@OutdoorSG.com

Outdoor Sportsman Group’s ‘Guns & Ammo’ Offers Free Issue Online in December

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DENVER (December 12, 2017) Guns & Ammo, one of the nation’s leading firearms magazines and the most popular title within Outdoor Sportsman Group Publishing’s top-tier list of outdoor lifestyle publications, will offer its December issue free of charge online at www.gunsandammo.com/freepreview from December 12-January 9, 2018.

Guns & Ammo boasts more than 11 million readers – with 29.7 readers per copy – more readers than any other firearms or outdoor lifestyle publication as measured by MediaMark Research and Intelligence (MRI). Guns & Ammo magazine is one of 15 industry-leading publications from Outdoor Sportsman Group, which caters to a collective audience of more than 30 million total readers.*

The free December issue will include the highly-anticipated “2017 Guns & Ammo of the Year” awards and a first-look at the new Smith & Wesson M&P9 M2.0 Compact, Shield and M360 lightweight revolver. Other features include: “Winchester’s Deer Season XP,” “The Concealed Carry Seat Belt Conundrum” and “Meet NovX,” the revolutionary stainless steel/aluminum/polymer hybrid ammunition, as well as other engaging articles.

“We are excited about offering a free and timely preview of Guns & Ammo for the holidays,” Outdoor Sportsman Group Publishing Chief Operating Officer, Mike Carney said. “Whether you are new to the shooting sports or a seasoned participant, this issue previews exciting product launches for 2018 and details our best-of-the-best picks from all the new guns we covered over the year. The free issue is only available for a limited time online, so head over to www.gunsandammo.com/freepreview and enjoy some compelling shooting sports coverage during your holiday break.”

For information and the opportunity to view your free version of Guns & Ammo visit: www.gunsandammo.com/freepreview.

About Outdoor Sportsman Group Publishing: As a premier destination for the most avid outdoors enthusiasts, Outdoor Sportsman Group’s publishing division is widely recognized for its strong special-interest multichannel brands, including: Petersen’s Hunting, Guns & Ammo, In-Fisherman, North American Whitetail, Game & Fish/Sportsman and 10 other leading magazines that reach more than 29 million readers. Outdoor Sportsman Group’s network of websites, including BassFan.com, Outdoorchannel.com, Sportsmanchannel.com and WFN.com, attracts more than 78 million annual unique visitors, and OSG TV produces hundreds of TV episodes of original branded hunting, sport shooting and fishing programming that airs on Outdoor Sportsman Group’s broadcast entities. Visit http://outdoorsg.com for more information. #MyOutdoorTV

*Source: 2016 Doublebase. Note: Data derived from Prototype developed by DJG Marketing. Prototype developing occurs only one time/year. KSE Trophy Group as reported MRI 2016 Doublebase. KSE Group, as reported MRI 2016 Doublebase (DJG Prototype).

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MEDIA CONTACT:

Tom Caraccioli | Outdoor Sportsman Group | 212.852.6646 | Tom.Caraccioli@OutdoorSG.com

#OUTDOORSPORTSMAN AWARDS Nominees Announced

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Cast Your Votes Now for
Outdoor Channel, Sportsman Channel and World Fishing Network’s
Outdoor Sportsman Awards Fan Favorite Categories

DENVER (December 5, 2017) – Outdoor Channel, Sportsman Channel and World Fishing Network, part of Outdoor Sportsman Group – Networks, the world’s largest aggregator of outdoor lifestyle content, present the 18th Annual Outdoor Sportsman Awards. The Outdoor Sportsman Awards are presented each year and are among the most coveted accolades for outdoor-lifestyle programming.

A link to the nominees for the Outdoor Sportsman Awards is below and fans are invited to cast their vote for the Fan Favorite categories. On top of voting for Fan Favorite Host and Fan Favorite Series, the Fan Favorite section has been expanded to include multiple categories: Fan Favorite Comedy, Fan Favorite Conservation and Fan Favorite Bowhunting, to name a few.

This year the Outdoor Sportsman Awards welcome entries from World Fishing Network series. Announcements of Fishing Award nominees and Fan Favorite voting for WFN host and WFN series will occur in late Spring/early Summer. Separate Fan Favorite voting will take place and winners will be announced before ICAST (July 2018).

The voting period runs now through December 31, 2017. The winner for each category will be announced on the OSA Website on January 8, 2018.

Visit each network’s page and vote for all your favorites from Outdoor Channel and Sportsman Channel:

Outdoor Channel: http://outdoorchannel.com/vote

Sportsman Channel: http://thesportsmanchannel.com/vote

About Outdoor Sportsman Group: Outdoor Sportsman Group is comprised of the world’s foremost media and entertainment brands for outdoor adventure enthusiasts. It includes three leading multichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network, as well as MOTV, the world’s leading outdoor television content platform. The group also consists of a number of established integrated media assets: 15 outdoor magazines including Guns & Ammo, Petersen’s Bowhunting and Florida Sportsman, and 19 top websites, including BassFan.com. Additionally, Outdoor Sportsman Group includes television production operations, Winnercomm. For more information, visit www.outdoorsg.com. #MyOutdoorTV

About Outdoor Channel: Outdoor Channel has been taking viewers across America and around the world on unparalleled adventures since 1993. Dedicated to the outdoor lifestyle and conservation, the independent cable network is a division of Outdoor Sportsman Group and provides a complete spectrum of riveting hunting, fishing, shooting and adventure entertainment. Outdoor Channel is the largest outdoor TV footprint in the country and is available in more than 50 countries internationally. Outdoor Channel can be viewed in HD and is accessible by broadband and mobile platforms. For program times and other information, visit outdoorchannel.com. Follow us on Twitter, Instagram, Facebook and YouTube. #WhatGetsYouOutdoors. #MyOutdoorTV

About Sportsman Channel: Launched in 2003, Sportsman Channel/Sportsman HD is a television and digital media company fully devoted to honoring a lifestyle that is celebrated by millions of Americans. A division of Outdoor Sportsman Group, Sportsman Channel delivers entertaining and informative programming that showcases outdoor adventure, hunting and fishing, and illustrates it through unique and authentic storytelling. Sportsman Channel embraces the attitude of “Red, Wild & Blue America” – where the American Spirit and Great Outdoors are celebrated in equal measure. Stay connected to Sportsman Channel online at thesportsmanchannel.com, Facebook, Twitter and YouTube. #MyOutdoorTV

About World Fishing Network: World Fishing Network is North America’s only television network, online and mobile platform dedicated exclusively to fishing and outdoor enthusiasts with programming that covers instruction, tips, tournaments, travel, food, boating, outdoor lifestyle and more. Available to cable, satellite and telco subscribers throughout the United States, Canada and the Caribbean, our lineup includes a selection of the best North American and international series and the most diverse species coverage of any TV channel hosted by some of the top anglers from North America and across the globe. For more information, please visit worldfishingnetwork.com and follow us at Facebook and Twitter. #MyOutdoorTV

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MEDIA CONTACT:

Tom Caraccioli | Outdoor Sportsman Group | 212.852.6646 | Tom.Caraccioli@OutdoorSG.com