Outdoor Sportsman Group Launches First-Ever Direct-to-Consumer Outdoor Global Subscription Video-on-Demand Service – MyOutdoorTVJune 14, 2017
New Platform Offers Most Robust Content to Further Expand Audience Reach and Growth to Outdoor Enthusiasts in Nearly 200 Countries Throughout North America, Europe and Asia
NEW YORK (June 14, 2017) – Outdoor Sportsman Group (OSG) is stepping up to the plate with the first-ever outdoor global subscription video-on-demand service for outdoor lifestyle enthusiasts – MyOutdoorTV (MOTV). MOTV caters to outdoorsmen and women who crave hunting, fishing and shooting content 24/7/365 around the world. Outdoor Sportsman Group’s MOTV provides the leading voice and vision to millions of outdoorsmen and women by super-serving their appetite for content. The subscription-based service is available online and also can be found in the Apple iTunes and Android (Google Play) App stores.
“Outdoor Sportsman Group is the exclusive aggregator of the best global, outdoor lifestyle programming on the planet,” said Jim Liberatore, CEO and President of Outdoor Sportsman Group Networks. “With MOTV, we are now able to engage our incomparable assets and showcase the best-in-class producers, television talent, writers, print publications and original programming as a one-stop-shop solution for enthusiasts around the world.”
This global subscription-based video-on-demand service is the pre-eminent voice for all outdoor enthusiasts because it provides the best library of outdoor programming, lifestyle content and access to favorite Outdoor Channel, Sportsman Channel and World Fishing Network television shows. MOTV – powered by the three networks – accomplishes this with an expansive collection of hunting, fishing and shooting programming in long and short form, recipes, tips and tricks, how-to instructional videos, as well as educational content – exclusive to Outdoor Sportsman Group – focusing on improving success in the field and waterways.
Subscribers can choose what they want to watch from thousands of hours of high-quality hunting, fishing and shooting programs from the best producers of outdoor lifestyle television in the world. MOTV subscribers stream content on the app on smartphones, tablets or any laptop computer. MOTV’s unique “Take With Me” feature allows subscribers to watch anything, anytime and anywhere by storing content on the MOTV app. Aggressive and expanded growth plans for Roku, Apple TV and other Smart TV access are also underway, as well as integrated opportunities for advertisers. The retail price of MOTV is (US) $9.99 per month or (US) $99.99 annually with a seven-day free trial period.
Along with the three networks, content also is available from Outdoor Sportsman Group’s established integrated media arm that includes 15 outdoor magazines, such as Guns & Ammo, Game & Fish, In-Fisherman, Florida Sportsman and Wheels Afield and 19 top websites, including BassFan.com. Exclusive episodes, as well as live event coverage and behind-the-scenes footage will be added in the future. MOTV will revolutionize how and where outdoor content is consumed.
Outdoor Sportsman Group’s portfolio is considered the leading source of entertainment and information for outdoor lifestyle consumers. Its trio of networks and MOTV are leading the way in recognizing and meeting the shift in consumer video-viewing behavior. MOTV’s content will consist of programming from the top Outdoor Channel, Sportsman Channel and World Fishing Network producers, as well as the leading experts in the outdoor industry including: Jim Shockey, Brian “Pigman” Quaca, Ted Nugent, Realtree, Major League Fishing and more.
“Outdoor Channel, Sportsman Channel and World Fishing Network devotees are interested in learning about ways to become better hunters, anglers, shooters and conservationists,” added Liberatore. “They want to be entertained by the best in the business. Outdoor Sportsman Group and MOTV are now offering the best in the business around the world.”
For more on My Outdoor TV please visit: www.motv.com. #MYOUTDOORTV
About Outdoor Sportsman Group: Outdoor Sportsman Group is comprised of the world’s foremost media and entertainment brands for outdoor adventure enthusiasts. It includes three leading multichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network, as well as MOTV, the world’s leading outdoor television content platform. The Group also consists of numerous established integrated media assets: 15 outdoor magazines including Guns & Ammo, Petersen’s Bowhunting and Florida Sportsman, and 19 top websites, including BassFan.com. Additionally, Outdoor Sportsman Group includes television production operations, Winnercomm.