474,408 Total Print Audience
60,000 Average Monthly Unique Visitors

Gun Dog

For more than three decades, Gun Dog has maintained its status as North America’s premier authority on upland bird dogs and retrievers with content that provides comprehensive coverage of these hard driving sporting dogs.

Quick Fact:
• Reaches the largest audience of hunting-with-their-dog enthusiasts




  • Magazine Circulation43,128
  • Magazine Frequency7x/year
  • Average Monthly Unique Visitors60,000
  • Annual Page Views1,272,718
  • Total Print Audience474,408
  • Men75%
  • Women 25%
  • Average Household Income$138,450
  • E-Newsletter Subscribers27,551
  • Social Media Followers61,566

Digital Version

Editor & Publisher

Laden Force



Laden joined Gun Dog in 2017 as the Associate Publisher. Raised on his family farm in northern Missouri, he cut his teeth on hunting white-tailed deer, eastern turkeys, waterfowl and quail behind his German Shorthair, Ellie. Since leaving the small town to pursue Undergraduate and Graduate degrees in Business and Business Administration, his education and passion have driven a career of 12+ years in the outdoor industry with companies such as Remington, Zeiss Sports Optics, Bowtech, Bowhunter Magazine and now, North American Whitetail, Gun Dog and Wildfowl. Laden is an avid outdoorsman that thrives on pursuing game with his bow, rifle or shotgun, successfully harvesting several North American species. He has been lucky enough to move back to small-town Northeast Missouri, where he and his wife, Jordan, are raising their three boys, Stone, Wilder and Zee.

Kali Parmley

Editor in Chief


Kali Parmley is the Editor-in-Chief of GUN DOG magazine and Backcountry Hunter magazine. Growing up in rural Ohio, Kali was an avid outdoor enthusiast, spending countless hours in the saddle camping along the trail with her horse, and watching her Grandfather raise and train English Setters. In her early 20s, she furthered her love of the outdoors and began her hunting career.

Kali has become an avid big game and bird hunter, focusing on do-it-yourself hunts on public land. After training her own Labrador Retriever, Lincoln, to hunt birds alongside her, Kali now travels across the United States doing what she loves: chasing wild animals in wild places.

Brian Fortenbaugh



Brian Fortenbaugh is the Associate Editor of GUN DOG magazine. He holds an undergrad degree in English from esteemed Gettysburg College and a graduate degree in Journalism from Marshall University. Growing up in a hunting family from Central Pennsylvania, Brian has been the Assistant Editor of Bowhunter Magazine for going on 18 years. While bowhunting is and always will be his passion, Brian is also an experienced bird hunter, with ruffed grouse as his “Public Bird Enemy No. 1.” He’s owned and trained several sporting dogs ranging from German shorthairs to two truly wonderful Labs (some better than others in the field, but that’s his fault, not theirs). While several years removed from serious bird hunting, Brian is more than capable of holding his own in this field.

Outdoor Sportsman Group