754,704 Total Print Audience
69,959 Average Monthly Unique Visitors
www.bowhuntingmag.com

Petersen’s Bowhunting

Petersen’s Bowhunting serves as the authority on bowhunting equipment – and the content surrounding this ‘latest-and-greatest’ editorial focus is presented in an entertaining mix of how-to advice and where-to adventure.

  • Gear-focused for the bowhunting equipment geek
  • Petersen’s branding assures the highest quality content in print and online

At-A-Glance

  • Magazine Circulation125,784
  • Magazine Frequency10x/year
  • Average Monthly Unique Visitors69,959
  • Annual Page Views2,327,312
  • Total Print Audience754,704
  • Men 87%
  • Women 13%
  • Median Age45
  • Married57%
  • Have Children in Household39%
  • Attended College39%
  • Management/Professional14%
  • Tradesmen/Craftsmen17%
  • Average Household Income$90,800

Digital Version

Editor & Publisher

Jeff Waring

Publisher


Jeff.Waring@outdoorsg.com

Jeff joined Bowhunter Magazine in 1989, and he served the original all-bowhunting publication in numerous editorial roles before moving to associate publisher and then publisher. In over 25 years with the magazine, Jeff has been involved with every aspect of putting the magazine together. He is a dedicated bowhunter and student of archery history and now oversees Bowhunter Magazine & TV and Petersen’s Bowhunting out of the company’s Harrisburg, Pennsylvania office.

Danny Farris

Associate Publisher

Christian Berg

Editor


Christian.Berg@outdoorsg.com

Petersen’s Bowhunting Editor Christian Berg is a passionate bowhunter and award-winning journalist who spent 14 years honing his craft at daily newspapers before joining InterMedia Outdoors in 2008. A veteran reporter who has covered everything from fires and murders to political races and business deals to conservation and wildlife, Christian embraces the opportunity to put his news-gathering skills to work for fellow archers. During his tenure at Bowhunting, Christian has worked to enhance the brand’s reputation as “The Modern Bowhunting Authority” by providing practical information such as details on the latest bowhunting gear, technical equipment tests, no-nonsense field reviews and proven bowhunting tactics from the sport's leading experts. Christian lives in Pennsylvania with his wife, two sons and Labrador retriever.

Emily Kantner

Editor


Emily.Kantner@outdoorsg.com

Outdoor Sportsman Group