World Fishing Network Sparks Growth with Key Demographics

October 7, 2021

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DENVER (October 7, 2021) – Outdoor Sportsman Group’s World Fishing Network is experiencing growth in several key demographics for 2021 year-to-date. The network has seen increases in average audience, audience in households with Men 18+; as well as average audience households with an income of $75,000+.

WFN Highlights year-to-date:

  • World Fishing Network’s Average Audience is up +41% compared to the same timeframe in 2020 and up +80% compared to 2019.
  • World Fishing Network’s Average Audience in Households with Men 18+ is up +41% compared to the same timeframe in 2020 and up +79% compared to 2019.
  • World Fishing Network’s Average Audience in Households with incomes of $75,000+ is up +38% compared to the same timeframe in 2020 and up +82% compared to 2019.

About World Fishing Network: World Fishing Network is North America’s only television network, online and mobile platform dedicated exclusively to fishing and outdoor enthusiasts with programming that covers instruction, tips, tournaments, travel, food, boating, outdoor lifestyle and more. Available to cable, satellite and telco subscribers throughout the United States, Canada and the Caribbean, our lineup includes a selection of the best North American and international series and the most diverse species coverage of any TV channel hosted by some of the top anglers from North America and across the globe. For more information, please visit WorldFishingNetwork.com and follow us at Facebook and Twitter. #MyOutdoorTV

Source: Comscore, TV Essentials, Live+7 Average Audience, 12/28/20-8/29/2021, 12/30/19-8/30/2021, 12/31/18-8/25/2019, United States

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MEDIA CONTACT:

Tom Caraccioli | Outdoor Sportsman Group | Tom.Caraccioli@OutdoorSG.com

Outdoor Sportsman Group