Bowhunter
Celebrating its 55th Year in 2026, Bowhunter is the unquestioned leader among bowhunting media brands. For more than half a century, North America’s most elite and dedicated archery hunters have relied on Bowhunter for the sport’s most comprehensive, experiential and authoritative content.
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At-A-Glance
- Magazine Circulation86,974
- Average Monthly Unique Visitors133,084
- Annual Page Views2,491,786
- Total Print Audience957,000
- Traffic from Mobile/Tablet82%
- Social Media Followers125,000
Digital Version
Editor & Publisher
Christian Berg
Editor-in-Chief
Christian.Berg@outdoorsg.com
Christian Berg is a passionate bowhunter and award-winning journalist who spent more than a decade as a news reporter before joining Outdoor Sportsman Group in 2008. As someone who has covered everything from fires and murders to Presidential races and billion-dollar business deals, Christian embraces the opportunity to put his news-gathering skills to work for fellow archers. During his tenure at Bowhunter, Christian has worked to enhance the brand’s reputation as “The #1 Bowhunting Magazine” while also steering the brand’s continued growth in new media platforms such as Bowhunter TV, Bowhunter.com, The Bowhunter Podcast and numerous social media outlets. Christian and his wife live in Pennsylvania, where he enjoys chasing local whitetails when he’s not traveling in search of more exotic bowhunting adventures.
Drew Pellman
Senior Digital Editor
Drew.Pellman@outdoorsg.com
Drew grew up in the hills of central Pennsylvania, with a family deeply entrenched in the outdoor lifestyle. Given his educational background and history in the media, an opening for the Associate Editor position at Petersen's Bowhunting seemed like a perfect fit. That journey began in 2011 and afforded him the opportunity to expand his bowhunting adventures and industry knowledge. Now in his 15th year with Outdoor Sportsman Group, he's currently the Sr. Digital Editor for Bowhunter Magazine, and has created content for every hunting website in the OSG family along the way. In that time, Drew has worked with the very best manufacturers the hunting industry has to offer, and is proud to bring their latest offerings to the OSG audience.
