DENVER (November 19, 2025) – In the newest episode of The Michael Waddell Podcast, presented by Spandau Arms and in partnership with Spartan Precision and Folds of Honor, host Michael Waddell is joined by Bill Thompson, founder of the hunting app Spartan Forge. The two discuss the intersection of military intelligence and ethical wildlife pursuit, bridging advanced technology with the traditions of the hunt.

The Michael Waddell Podcast is produced by Outdoor Sportsman Group and is available widely on Outdoor Channel YouTube, MyOutdoorTV, Apple Podcasts, Spotify, and OutdoorChannel.com, to name a few.

This episode offers a look into the mind of Bill Thompson, a retired U.S. Army Chief Warrant Officer 4, entrepreneur, lifelong hunter, and conservation advocate. With two decades of service in military intelligence and special operations, Thompson created Spartan Forge, the first AI-powered hunting app applying military targeting methodologies to wildlife pursuits, particularly for whitetail deer and elk. He discusses how he is bridging the worlds of defense technology, outdoor recreation, and veteran support, all while championing the cause of ethical hunting.

Thompson shares his unique perspective on understanding animal behavior, drawing a surprising parallel from his military background. “It might come off as cliché, but a whitetail, a big elk, or a high-value target have a couple of things in common: food, security, and does or cows,” Thompson explains. “You nail those three things down, and you’ve got a pretty accurate picture of a trophy animal. Understanding those drivers is key to a responsible and ethical pursuit.”

As a self-proclaimed “nerd,” Thompson explains he didn’t want to just build a mapping app, but an intelligence repository that a whitetail or elk hunter would have available to them. He goes on to share how his appreciation for both traditional skills and new technology shapes his outlook. “I’ve built bows and I appreciate new bows. I can start a fire with a flint and striker or with a bow drill, or I can get the newest fire starting kit from Amazon and use both. But it’s really about having an appreciation and a rooting in the past to understand where you’re coming from. Like I tell my kids, calculators are great, but first, understand the arithmetic. True, computers are great, but first, understand how to use an encyclopedia or the Dewey Decimal System. Go read a book, get out in the library, read old art, old books, and appreciate that first.”

“Bill’s discipline and innovation are changing the game for modern hunters,” said Michael Waddell. “He’s not just building technology; he’s mentoring hunters and veterans on how to think smarter and hunt more effectively. His dedication to applying his hard-won skills to the outdoors is truly admirable. It was a privilege to have him on the show.”

The Michael Waddell Podcast releases new episodes every other week.

Waddell’s story began in the backwoods of Booger Bottom, Georgia, where he grew up surrounded by nature, family, and a love for the outdoors. A self-proclaimed “rowdy redneck,” his passion for hunting and storytelling led him to win a Realtree turkey-calling contest, which launched his career in the outdoor industry. From guiding and filming hunts to creating hit shows like Realtree Road Trips and Bone Collector, Waddell has become a beloved figure in the outdoor world.

About Outdoor Sportsman Group Publishing: As a premier destination for the most avid outdoors enthusiasts, Outdoor Sportsman Group’s publishing division is widely recognized for its strong special-interest multichannel brands, including Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 10 other leading magazines that reach more than 22 million readers. Outdoor Sportsman Group’s network of websites, including BassFan.com, Outdoorchannel.com, Sportsmanchannel.com and WFN.com, attracts more than 62 million annual unique visitors, and OSG TV produces hundreds of TV episodes of original branded hunting, sport shooting and fishing programming that airs on Outdoor Sportsman Group’s broadcast entities. Visit http://outdoorsg.com for more information.

MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@OutdoorSG.Com

Legendary Competitor Discusses Her Celebrated Career, Time with the U.S. Army Marksmanship Unit, and New Partnership with Springfield Armory

DENVER (November 19, 2025) – The latest episode of Guns & Ammo Buzz Podcast, in partnership with Watchtower Firearms, features an in-depth interview with Julie Golob, one of the most accomplished shooters in the history of the sport. Hosted by Editor-in-Chief Eric R. Poole and Handgun Editor James Tarr, the discussion covers Golob’s storied career, from her early days training with her father in upstate New York to her recent move to join Team Springfield Armory in 2025.

A dominant force in IPSC and USPSA competition since 1999, Golob reflects on her journey, including her enlistment in the U.S. Army and her time with the prestigious U.S. Army Marksmanship Unit (AMU) Action Shooting Team. After a long and successful tenure with Smith & Wesson, which began in 2006, she explains the circumstances behind her new chapter with Team Springfield and reveals which of its new firearms have become her favorites.

The Guns & Ammo Buzz podcast offers listeners a unique opportunity to go beyond the pages of the magazine, highlighting details of the gear in the stories, as well as insight into the craftsmanship and personalities throughout the firearms community. Each episode features timely discussions, expert reviews, and interviews with industry leaders.

Download and follow the Guns & Ammo Buzz podcast today, available on Apple Podcasts, Spotify, YouTube and gunsandammo.com. Additionally, pick up a copy of the latest issue of Guns & Ammo magazine on newsstands or subscribe online at gunsandammo.com.

About Outdoor Sportsman Group Publishing: As a premier destination for the most avid outdoors enthusiasts, Outdoor Sportsman Group’s publishing division is widely recognized for its strong special-interest multichannel brands, including Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 10 other leading magazines that reach more than 22 million readers. Outdoor Sportsman Group’s network of websites, including BassFan.com, Outdoorchannel.com, Sportsmanchannel.com and WFN.com, attracts more than 62 million annual unique visitors, and OSG TV produces hundreds of TV episodes of original branded hunting, sport shooting and fishing programming that airs on Outdoor Sportsman Group’s broadcast entities. Visit http://outdoorsg.com for more information.

MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@OutdoorSG.Com

Top Shooting Experts Highlight Must-Have Firearms Deals and Innovations for Hunters and Shooters

DENVER (November 18, 2025) – The highly anticipated Guns & Ammo Showcase is set to air this November, bringing exclusive insights and must-have deals in the firearms industry just in time for the holiday season. Viewers can tune in to the Outdoor Channel on Wednesday, November 26, at 8 p.m. ET, and the Sportsman Channel on Thursday, November 20, at 9 p.m. ET, for a front-row seat to the latest and greatest in shooting sports tech, gear, and more.

This year, the showcase promises to change the game for hunters and shooting enthusiasts alike, with expert commentary and demonstrations by some of the industry’s most respected voices. Guns & Ammo Technology Editor Richard Nance and Field Editor Brad Fitzpatrick will guide audiences through an array of top-notch firearms, highlighting the best and biggest deals available.

Don’t miss out on this unique opportunity to experience the cutting-edge advancements in the world of firearms, paired with exceptional holiday offers. The special presentation will feature products from the following companies: Beretta, CZ USA, Browning Firearms, HSM Ammo, Smith & Wesson, and Dead Air Silencers.

Tune in Details:

• Outdoor Channel: Wednesday, November 26, 8 p.m. ET
• Sportsman Channel: Thursday, November 20, 9 p.m. ET

About Outdoor Channel: Outdoor Channel has been taking viewers across America and around the world on unparalleled adventures since 1994. Dedicated to the outdoor lifestyle and conservation, the independent cable network is a division of Outdoor Sportsman Group and provides a complete spectrum of riveting hunting, fishing, shooting and adventure entertainment. Outdoor Channel is the largest outdoor TV footprint in the country and is available in more than 50 countries internationally. Outdoor Channel can be viewed in HD and is accessible by broadband and mobile platforms. For program times and other information, visit www.outdoorchannel.com. Follow us on Twitter, Instagram, Facebook and YouTube.

MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@OutdoorSG.Com

Live Event from the Mississippi River with Anglers Competing for Top Prize of up to $135,000

DENVER (Sept. 5, 2025) – Streaming live on MLFNOW!Ò on MyOutdoorTV from La Crosse, Wisconsin., a field of the top 36 professional bass anglers from the Major League Fishing (MLF) Tackle Warehouse Invitationals are competing in the 2025 Major League Fishing (MLF) Tackle Warehouse Invitationals Championship Presented by Phoenix Boats on the Mississippi River. The three-day event, hosted by Explore La Crosse, will showcase professional anglers from 15 states as they compete for a share of a $417,000 prize pool.

The full field of 36 anglers will compete in Days 1 & 2 on Friday and Saturday in a five-fish, weigh-in format. Only the top 10 pros, based on their two-day cumulative weight, advance to the final round on Championship Sunday. The angler with the heaviest three-day total will win the grand prize of up to $135,000 and qualification into REDCREST 2026.

With an expansive library of thrilling fishing shows, MyOutdoorTV offers unparalleled access to the action-packed world of Major League Fishing, from MLFNOW!Ò Live Streams to Major League Fishing and The Bass Channel and thousands of hours of on demand content. Whether you’re a dedicated angler or simply love the thrill of competitive fishing, this streaming service is your gateway to the world of Major League Fishing. MOTV is Outdoor Sportsman Group’s No. 1 global subscription streaming platform.

About MyOutdoorTV (MOTV):

MyOutdoorTV is the No. 1 global subscription streaming platform from Outdoor Sportsman Group created just for outdoor lifestyle enthusiasts. MyOutdoorTV features favorite Outdoor Channel, Sportsman Channel, World Fishing Network, Sportsman Channel Canada television shows, exclusive Major League Fishing content, acquired content from around the world, as well as exclusive MyOutdoorTV Originals. MyOutdoorTV is the pre-eminent voice for all outdoor enthusiasts and super serves the outdoor enthusiasts with an expansive acquired library of the best hunting, fishing and shooting programming in long and short form, recipes, tips and tricks, how-to instructional videos, as well as educational and exclusive content focusing on improving success in the field and on the waterways. MyOutdoorTV is powered by the four networks, along with additional exclusive content available from Outdoor Sportsman Group’s established integrated media arm that includes 15 category-leading outdoor magazines, such as: Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 20 top websites. Subscribe at www.MyOutdoorTV.com and watch on the following platforms: Apple IOS, Android, Roku, Apple TV, Xbox, Prime Video (US and Canada), Amazon Fire TV, Samsung SmartTV, LG SmartTV, Vizio SmartTV, YouTube TV, Xumo, YouTube Primetime Channels, Xfinity X1, Xfinity Flex, Comcast, and Cox. MyOutdoorTV is available in 162 markets worldwide.

MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@OutdoorSG.Com

DENVER (December 22, 2020) – Season Seven of “THIRTEEN” from Drury Outdoors follows seasoned hunters, Terry, Matt, Taylor and Mark, as they navigate the highs and lows of the 13 phases on Drury’s THIRTEEN airing Tuesdays at 10 p.m. ET on Outdoor Channel.

Taking the technical aspects of outdoor entertainment to new heights with every episode, the 13 phases (which are based upon peak estrus) are broken down and include thrilling action, tips and tactics. Phase after phase, Mother Nature plays her role, but this might be the best season yet for the Drury’s.

Tune in for Drury’s THIRTEEN on Tuesdays at 10 p.m. ET on the Outdoor Channel. Check local listings or visit www.OutdoorChannel.com/ChannelFinder to find the network in your area.

About Outdoor Channel: Outdoor Channel has been taking viewers across America and around the world on unparalleled adventures since 1993. Dedicated to the outdoor lifestyle and conservation, the independent cable network is a division of Outdoor Sportsman Group and provides a complete spectrum of riveting hunting, fishing, shooting and adventure entertainment. Outdoor Channel is the largest outdoor TV footprint in the country and is available in more than 50 countries internationally. Outdoor Channel can be viewed in HD and is accessible by broadband and mobile platforms. For program times and other information, visit www.outdoorchannel.com. Follow us on Twitter, Instagram, Facebook and YouTube. #WhatGetsYouOutdoors. #MyOutdoorTV

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPR@outdoorSG.com

DENVER (September 2, 2020) – Join National Freshwater Fishing and Professional Bass Fishing Hall of Famer Jimmy Houston as he travels the country searching for the biggest fish around on Jimmy Houston Outdoors on World Fishing Network on Thursdays at 8:30 p.m. ET.

Houston is someone who prides himself on his love of charity, as well as his love of fishing. He works with charities such as: St. Jude’s Children’s Hospital, Benefit 4 Kids, Make-A-Wish, Hunt of a Lifetime, Brass Ring Society and Veterans Homes in Sulphur and Ardmore, Oklahoma. He is one of the hardest working pros in the industry, but he specifically crafts his schedule around his participation in the annual FOCAS Kids Day event on Lake Tenkiller and the annual Christmas Party at the Cherokee County Nursing Center.

Not only is he one of the most giving and charitable people in the industry, but he is also one of the top professional fishermen of all time. He has been inducted into the National Freshwater Fishing Hall of Fame, as well as the Professional Bass Fishing Hall of Fame.

Jimmy Houston Outdoors keeps viewers entertained with fast-paced and hard-hitting action every Thursday at 8:30 p.m. ET on World Fishing Network.

About World Fishing Network: World Fishing Network is North America’s only television network, online and mobile platform dedicated exclusively to fishing and outdoor enthusiasts with programming that covers instruction, tips, tournaments, travel, food, boating, outdoor lifestyle and more. Available to cable, satellite and telco subscribers throughout the United States, Canada and the Caribbean, our lineup includes a selection of the best North American and international series and the most diverse species coverage of any TV channel hosted by some of the top anglers from North America and across the globe. For more information, please visit WorldFishingNetwork.com and follow us at Facebook and Twitter. #MyOutdoorTV

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPR@outdoorSG.com

DENVER (August 28, 2019) – Labor Day is meant to put the feet up, add extra wood chips to the smoker and tune in for a marathon of the finest driven boar hunts and good ‘ole Texas pig hunting during Outdoor Channel’s La’Boar’ Day Marathon presented by Aimpoint on Monday, September 2 beginning at 7 p.m. ET.

La’Boar’ Day features two of Outdoor Sportsman Group Networks’ most popular and highest-rated series: Wild Boar Fever X and Pigman: The Series.

La’Boar’ Day Marathon Presented by Aimpoint. All times ET.

Wild Boar Fever X – 7 p.m. “Bon Arrivee” – The Wild Boar Fever crew is in the Sologne region of France preparing for a driven hunt.  Newcomer Mitch Petrie tries his hand at driven game.

Wild Boar Fever X – 7:30 p.m. “Queen of the Hunt” – The hunt continues from the high stands of Sologne.  Desiree Lantz shows she can hold her own with the boys after a tremendous day in the woods.

Wild Boar Fever X – 8 p.m. “The Monteria Begins” – One long extended drive covering the entire property has all the hunters on high alert.  Boar can come from any direction in these Monteria-style hunts.

Wild Boar Fever X – 8:30 p.m. “Franz’s Day of Days” – Franz Albrecht Oettingen Spielberg has hunted in many high stands over the years, so when he says this is one of his best days ever you know it's good.

Wild Boar Fever X – 9 p.m. “The Monteria Ends” – The Monteria drive comes to an end, with all of the hunters finding success.  Plus, a look at how the meat is processed and used across Europe.

Wild Boar Fever X – 9:30 p.m. “Rustico” – From the grand estates of Sologne, to a comfortable old farmhouse, the Wild Boar Fever crew is still in the thick of things with wild boar on the move.

Wild Boar Fever X – 10 p.m. “Les Bescasse 1” – The Wild Boar Fever crew returns to Les Bescasse, one of the grand estates in rural France where hunting is a way of life.

Wild Boar Fever X – 10:30 p.m. “Les Bescasse 2” – The hunt ends at Les Bescasse with a look back at another outstanding year in the high stands and a tease of what is still yet to come.

Pigman: The Series – 11 p.m. “The Pigs Grunt at Night” – Pigman serves up a nighttime thermal hunt for his new friends from Grunt Style. Besieged by hogs, Pigman and crew head under the cover of darkness to eliminate some jumbo porkers.

Pigman: The Series – 11:30 p.m. “The Kids are OK, Part 1” – Dap and Pig head up to Dusty's in Oklahoma to hunt with Dusty's kids. The only thing more dangerous then Dap with a crossbow is Dusty's 10-year old daughter.

Pigman: The Series – 12 a.m. “The Kids are OK, Part 2” – After being out-hunted/out-shot by the kids AND Dap, Pig looks to take out his frustration on the hogs of Oklahoma.

Pigman: The Series – 12:30 a.m. “No Miss in Mississippi” – Pigman heads to Mississippi with his Thermal Gear in tow, for a nighttime hog eradication mission.

The stories of Wild Boar Fever X presented by Aimpoint will, once again, be told through the lens of conservationist, popular host and charismatic marksman Franz Albrecht Oettingen-Spielberg. Driven hunts result in a substantial meat harvest of the destructive wild boar and conclude in a deeply-traditional ceremony. The harvested game is gathered together and laid out in a tableau, then honored by horn-blowing and speeches. These traditions date back hundreds of years and were first introduced to North American viewers last year.

Pigman: The Series is the story of Brian “Pigman” Quaca, a true-blue original and a character at the core, given to a rough and tough hunting lifestyle aimed at entertaining the masses with his different take on traditional hunting television. The endeavors and travels undertaken by Pigman send him all across the world with a determined sense to change the way people look at outdoor film.

La’Boar’ Day Marathon presented by Aimpoint airs on Outdoor Channel on Monday, September 2 beginning at 7 p.m. ET. Check local listings or visit www.OutdoorChannel.com/ChannelFinder to find the network in your area.

About Outdoor Channel: Outdoor Channel has been taking viewers across America and around the world on unparalleled adventures since 1993. Dedicated to the outdoor lifestyle and conservation, the independent cable network is a division of Outdoor Sportsman Group and provides a complete spectrum of riveting hunting, fishing, shooting and adventure entertainment. Outdoor Channel is the largest outdoor TV footprint in the country and is available in more than 50 countries internationally. Outdoor Channel can be viewed in HD and is accessible by broadband and mobile platforms. For program times and other information, visit www.outdoorchannel.com. Follow us on Twitter, Instagram, Facebook and YouTube. #WhatGetsYouOutdoors. #MyOutdoorTV

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPR@outdoorSG.com

DENVER (January 4, 2019) – Known for his wild game cooking, Steve Rinella takes to the field in pursuit of his next meal. With decades of hunting and fishing experience, Rinella shares what he has learned with viewers. Whether it’s cooking backstraps over a campfire in the mountains or preparing duck in the kitchen, Rinella takes viewers on a journey from the hunt all the way to the meal. MeatEater airs weekdays at 6 p.m.

In MeatEater, Rinella explains and analyzes his hunts, tactics and strategies. Viewers will get an authentic ancestral tradition of sustenance hunting where nothing goes to waste. Steve’s adventures are always exciting and entertaining while providing educational and, many times, historical learning experience. Deviating from trophy and sport hunting, MeatEater goes back to the roots of hunting. Providing food, experiencing nature, and sharing the outdoors with family and friends is at the core of MeatEater.

Tune in for episodes of MeatEater weekdays at 6 p.m. on Sportsman Channel.

About Sportsman Channel: Launched in 2003, Sportsman Channel/Sportsman HD is a television and digital media company fully devoted to honoring a lifestyle that is celebrated by millions of Americans. A division of Outdoor Sportsman Group, Sportsman Channel delivers entertaining and informative programming that showcases outdoor adventure, hunting and fishing, and illustrates it through unique and authentic storytelling. Sportsman Channel embraces the attitude of “Red, Wild & Blue America” – where the American Spirit and Great Outdoors are celebrated in equal measure. Stay connected to Sportsman Channel online at thesportsmanchannel.com, Facebook, Twitter and YouTube. #MyOutdoorTV

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MEDIA CONTACT:

Ryan Chelius | Outdoor Sportsman Group | 212.852.6659 | Ryan.Chelius@OutdoorSG.com

DENVER (December 18, 2019) – Character, integrity and sportsmanship may be words bandied about too freely today, but for Weatherby Foundation Award honorees those words are considered prerequisites. Only 60 hunters have been graced with the “The Weatherby Award” since its inception in 1956. On Wednesday, January 16 at the Omni Hotel in Dallas, Texas during the Dallas Safari Club convention, the 61st will be honored — Outdoor Channel and Sportsman Channel host Jim Shockey. Shockey joins fellow Outdoor Sportsman Group (OSG) host and editor Craig Boddington, who received the award in 2017. The duo represents the unprecedented likelihood of having back-to-back recipients as valued members of the OSG team.

The Weatherby Foundation Award recognizes hunters who have spent their lives pursuing their passion for hunting while also understanding that the above-mentioned attributes, as well as a conservation ethos and education, play a major role in hunting. The Weatherby Award, the most coveted honor among dedicated international big game hunters, represents the pinnacle of recognition for individuals who have hunted the most species in the most places around the world—under the most demanding conditions—while educating the non-hunting public about conservation and land management, as well as upholding integrity, dedication, sportsmanship and the highest personal ethical standards.

“The Weatherby Award is the pinnacle of success and achievement in hunting circles,” Outdoor Sportsman Group President and CEO, Jim Liberatore said. “The Weatherby Award is an international award that recognizes honorees from all over the world. A big part of what makes this award so special is the fact that it has been awarded since 1956. OSG is proud to count Jim Shockey and Craig Boddington as family, reaffirming our commitment to excellence.”

Shockey’s recognition follows that of fellow OSG hunting personality and 2017 Weatherby Award recipient, Craig Boddington. Boddington joined Petersen Publishing Company in 1979, initially as Associate Editor for Guns & Ammo magazine. Over the next few years he served as Editor of Guns & Ammo Specialty Publications and Associate Editor of Petersen’s HUNTING, and as Editor of Petersen’s HUNTING magazine (1983-1994). Currently, Boddingtons serves as Executive Field Editor for Outdoor Sportsman Group, including: Guns & Ammo, Petersen’s HUNTING, and Petersen’s RifleShooter magazines, and co-host of Guns & Ammo TV and Petersen’s Hunting Adventures TV. Boddington has published more than 4,000 magazine articles; authored 25 books on hunting, shooting, and conservation; and has appeared in more than 500 television episodes.

“It’s a stunning coincidence that Jim and Craig’s recognition come in back-to-back years,” Liberatore added. “Because they are both so closely allied with Outdoor Sportsman Group, our entire ‘family’ feels a sense of pride in knowing that we work with the undisputed best in the business.”

Shockey and Boddington join an extremely distinguished group. Past winners include such notables as: Warren Page, Elgin Gates, Dr. James E. Conklin and Jack O’Connor (first Executive Editor of Petersen’s Hunting magazine). Presenters of the award include such famous and recognized figures as: Joe Foss, Wilbur Smith, Chuck Connors, Gene Autry, Ernest Borgnine, Jameson Parker, Generals Chuck Yeager, Norman Swartzkopt, President George Bush, as well as H.I.H Prince Abdorreza Pahlavi of Iran.

Shockey will be recognized during the annual Weatherby Foundation Award dinner and gala on Wednesday, January 16 at the Omni Hotel in Dallas, Texas during the annual Dallas Safari Club convention.

About Weatherby Foundation International: The mission of this non-profit, tax-exempt foundation is to educate the non-hunting public on the beneficial role of ethical sport hunting and its contributions to wildlife conservation. Active in its mission, the Foundation currently leads a national initiative to foster the development of educational outdoor expos. Since 1998, more than one million people have participated in Foundation-sponsored Expos. Over 500,000 were less than 18 years old. The Foundation also annually sponsors the Weatherby Hunting and Conservation Award.

About Outdoor Sportsman Group: Outdoor Sportsman Group is comprised of the world’s foremost media and entertainment brands for outdoor adventure enthusiasts. It includes three leading multichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network, as well as MOTV, the world’s leading outdoor television content platform. The Group also consists of a number of established publishing assets: 15 outdoor magazines including Guns & Ammo, Petersen’s Bowhunting, Game & Fish and Florida Sportsman, and 19 top websites, including BassFan.com. Additionally, Outdoor Sportsman Group includes television production operations, Winnercomm. For more information, visit www.outdoorsg.com. #MyOutdoorTV

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MEDIA CONTACT:

Tom Caraccioli | Outdoor Sportsman Group | 212.852.6646 | Tom.Caraccioli@OutdoorSG.com

ViewLift Powering MyOutdoorTV Streaming Service

DENVER (December 12, 2018) – International media and entertainment giant Outdoor Sportsman Group (OSG) has partnered with digital media technology company ViewLift for the global relaunch of OSG’s video on-demand streaming service MyOutdoorTV (MOTV) on Web, Mobile, Roku, Apple TV, Amazon Fire TV and Xbox applications. MOTV is the exclusive, global, subscription-based, streaming service from Outdoor Sportsman Group created for outdoor lifestyle enthusiasts to enjoy content anywhere, anytime and on any device.

“ViewLift helps Outdoor Sportsman Group distribute our exclusive, streaming service to a broader audience,” MyOutdoorTV Senior Vice President and General Manager, Sean Luxton said. “We are extremely pleased with our partnership and look forward to many successes.”

MOTV delivers television shows and product demonstrations to hunters, shooting sports enthusiasts, anglers, campers, boaters and hikers from around the globe. This partnership with ViewLift has facilitated the global expansion of the channel by providing language localization, optimized global payment processing and a scaled service reaching users around the world.

“MOTV has been one of digital television’s pioneers,” ViewLift CEO Rick Allen noted. “We at ViewLift look forward to providing their passionate audience with the best viewing experience, whenever and wherever they wish.”

MOTV boasts more than 10,000 exclusive episodes from its constantly-growing library of programs from Outdoor Channel, Sportsman Channel, World Fishing Network and top producers globally. MyOutdoorTV leverages ViewLift’s robust platform offering to reach fans around the world in their local language for the first time.

Meet with ViewLift at CES 2019

Schedule Now to learn more about ViewLift’s OTT distribution and monetization solutions.

About MyOutdoorTV (MOTV): MyOutdoorTV is the No. 1 global, subscription, streaming service from Outdoor Sportsman Group created just for outdoor lifestyle enthusiasts. MOTV features favorite Outdoor Channel, Sportsman Channel, World Fishing Network television shows, the entire Hunters Video library and exclusive Major League Fishing content, acquired content from around the world, as well as exclusive MOTV Originals. MOTV is the pre-eminent voice for all outdoor enthusiasts and super serves the outdoor enthusiasts with an expansive acquired library of the best hunting, fishing and shooting programming in long and short form, recipes, tips and tricks, how-to instructional videos, as well as educational and exclusive content focusing on improving success in the field and on the waterways. MOTV is powered by the four networks, along with additional exclusive content available from Outdoor Sportsman Group’s established integrated media arm that includes 15 category leading outdoor magazines, such as: Guns & Ammo, Game & Fish, In-Fisherman, Fly Fisherman, Florida Sportsman, Bowhunter, North American Whitetail and Petersen’s Hunting, and 19 top websites, including: BassFan.com.

MOTV is available in English, French, German and Danish. Subscribe to MOTV at www.MyOutdoorTV.com, as well as the following streaming platforms: Apple IOS (iPhone and iPad), Android (phone and tablet), Roku, Apple TV, Xbox and Amazon Fire TV.

MOTV is available in 192 markets worldwide.

About Outdoor Sportsman Group: Outdoor Sportsman Group is comprised of the world’s foremost media and entertainment brands for outdoor adventure enthusiasts. It includes three leading multichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network, as well as MOTV, the world’s leading outdoor television content platform. The Group also consists of a number of established publishing assets: 15 outdoor magazines including Guns & Ammo, Petersen’s Bowhunting and Florida Sportsman, as well as 19 top websites, including BassFan.com. Additionally, Outdoor Sportsman Group includes television production operations, Winnercomm. For more information, visit www.outdoorsg.com. #MyOutdoorTV

About ViewLift: ViewLift is a full-service digital content distribution platform empowering media companies, sports leagues and teams, education providers and others to monetize their content through native branded apps on major OTT devices including web, mobile, TV-connected devices, Smart TVs and gaming consoles. ViewLift’s founding team, brings years of domain experience as an operator (not just a technology provider) and strong industry relationships to offer a complete end-to-end solution for creating, launching and monetizing video applications across all major device platforms. ViewLift operates across the digital ecosystem, understanding each device’s unique requirements and best practices. ViewLift offers clients a range of monetization models on a proprietary platform with advanced analytics, tracking performance in real-time. ViewLift is backed by leading VC firms, including New Enterprise Associates, Comcast Ventures, and Clark Enterprises, as well as tech and media pioneers Ted Leonsis, Steve and Jean Case, Terry Semel, Robert McCormack and others. ViewLift clients include: Monumental Sports Network; The Great Courses; Lax Sports Network; Major League Lacrosse; Arena Football League; SnagFilms; and others.

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Media Contacts

Tom Caraccioli | Outdoor Sportsman Group | 212.852.6646 | Tom.Caraccioli@OutdoorSG.com
Emily Hamilton | ViewLift | 917.289.7010 |emily@viewlift.com